I just noticed this. M* is counting the number of page views that funds (including ETFs) get and grouping funds accordingly into thirds: high, middle, and low. I can't tell whether there's any distinction made between types of funds beyond the fact that M* is doing this only for domestic funds.
M* considers this "attention" to offer some sort of "signal". M* also shows, month by month, whether attention is rising, stable, or falling. Finally, on the same "crowd source" page for a fund, it summarizes the fund's medal rating (regardless of whether it is a true analyst rating or one done by machine): high (bronze or better), medium (neutral), low (negative).
You must be logged in to see this, and probably a premium subscriber. It seems fairly useless to me because well known funds will get more attention, period. And while their analyst write-ups tend to have some useful information, I find their medal ratings useless.
Here's M*'s two page description of "Crowd Sense Signals".
https://www.morningstar.com/content/dam/marketing/shared/pdfs/Research/1014981.pdfIf it is available to you, you'll find "crowd sense" next to the "parent" tab under the fund name.
Comments