FYI: Bruce Bond and his business partner John Southard were the driving forces behind PowerShares, which they eventually sold to Invesco. They then teamed up again to acquire small issuer Innovator ETFs, and worked to launch the first defined outcome ETFs, which allow investors to participate in the market’s upside performance up to a cap, while protecting against losses in the fund.
Although Innovator’s initial launch, the Innovator IBD 50 ETF (FFTY), remains the firm’s largest ETF, at $318 million, the defined outcome family has expanded to include 25 funds with total assets of more than $1.5 billion. Here Bond discusses his return to ETFs and how he worked to bring to market the most exciting product the ETF industry has seen in years
Regards,
Ted
https://www.etf.com/publications/etfr/innovators-buffer-solution-sprouts
