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ETFs With Themes: Popular, But A Small Share Of The Market

FYI: From Jesus WWJD, to pot MJ, from the Cloud CLOU, to outer space UFO, whatever your investment thesis, there’s likely a thematic ETF for that.

Or is there?

Innovative exchange-traded funds with clever marketing and cute tickers grab lots of media attention, but command a relatively small share of the number of funds and total assets invested, according to a new analysis. Even so, the development of a system to classify such funds in order to analyze them speaks to their growing appeal.

The report comes from Global X, a thematic ETF provider – MarketWatch profiled its “Conscious Capitalism” fund KRMA, +0.21% in August – in order to classify the “disruptive themes and the thematic ETFs that track them,” and follow industry trends in this area.
Regards,
Ted
https://www.marketwatch.com/story/etfs-with-themes-popular-but-a-small-share-of-the-market-2019-10-29/print
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