FYI: You should assume I’m “an ETF guy.” After all, I head up a site called “ETF.com,” and our team publishes this magazine, which is called “ETF Report.”
I started my career in finance at the birth of ETFs more than 25 years ago, and I spend the vast majority of my time trying to help educate investors and advisors on how ETFs can help them make better investments.
Regards,
Ted
https://www.etf.com/publications/etfr/beyond-etfs-direct-indexing?nopaging=1
