FYI: My last ETF.com article was on dividend-growth strategies. One of its findings was that the returns to dividend-growth strategies were well-explained by their exposures to common factors, particularly the quality factor.
With that in mind, I decided to see how the exposures of the two dividend-growth ETFs we examined—the ProShares S&P 500 Dividend Aristocrats ETF (NOBL) and the Vanguard Dividend Appreciation ETF (VIG)—regarding the quality factor compared to the exposure regarding the quality factor of the iShares Edge MSCI U.S.A. Quality Factor ETF (QUAL), a fund that directly targets the quality factor.
Regards,
Ted
https://www.etf.com/sections/index-investor-corner/swedroe-whats-fund-name
