FYI: Not too long ago, smart-beta ETFs were the focus of all the hype in an industry fascinated with the new and novel ways ETF issuers were slicing and dicing the market.
A little less long ago, some naysayers started to say smart beta had had its day, as investors returned their attention to cheap, easy-to-understand and easy-to-implement core beta strategies. No bells and whistles required.
In reality, as a segment, smart-beta ETFs find themselves somewhere in the middle—neither the hottest new thing in town, nor obsolete and forgotten.
Regards,
Ted
https://www.etf.com/sections/features-and-news/whats-working-smart-beta-etfs?nopaging=1
