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Want To Shop for Car Insurance Online? Prepare For A Bumpy Ride

FYI: From clothes to airline tickets, it’s easy to bargain-hunt for most everything online. But one purchase remains hard to shop for online: car insurance.

It can be difficult to directly compare prices from multiple insurers, especially the biggest brands. Estimated quotes can differ from final prices. And when shoppers are ready to buy, they are sometimes directed offline to complete the purchase by phone.

The percentage of American households shopping for car insurance hit a record high last year, according to RELX Group’s LexisNexis Risk Solutions. But only about one-fourth of U.S. drivers who shopped for car insurance made their purchase online, according to a J.D. Power survey.
Regards,
Ted
https://www.wsj.com/articles/want-to-shop-for-car-insurance-online-prepare-for-a-bumpy-ride-1543035701?tesla=y
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