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Ben Carlson: Could Index Funds Become Too Popular?

FYI: This question was in reference to the piece I wrote called The Half-Life of Investment Strategies that looked at how competition and knowledge of a strategy can impact its performance going forward.

Index funds are all the rage right now. Almost every conversation I have about portfolios with prospects, clients, readers, family or friends touches on fund fees in some capacity. Index funds have taken in huge sums of money since the financial crisis, and rightly so in my opinion.

But this is a legitimate question. Could the popularity of index funds be their downfall?
Regards,
Ted
http://awealthofcommonsense.com/2018/08/could-index-funds-become-too-popular/
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