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Blackstone Lures Retail Clients With Help Of Adviser School

FYI: Blackstone Group LP, the private-equity behemoth that’s traditionally raised money from institutions, is making a bigger bet on individual investors.

The $450 billion firm has expanded its private wealth group to about 100 employees, trained thousands of financial advisers on how to pitch Blackstone investments and has been using data to track patterns to generate more business, according to people familiar with the matter. The firm is offering retail clients access to hedge fund products, private real estate investment trusts and longer-term drawdown funds, which are typically limited to institutions.
Regards,
Ted
https://www.bloomberg.com/news/articles/2018-04-24/blackstone-lures-retail-clients-with-help-of-adviser-boot-camp
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