M*: This Dividend Fund's Quality Screen Gives It A Leg Up: SCHD

Ted

FYI: This exchange-traded fund offers profitable dividend-paying stocks with durable competitive advantages at a low fee.
Regards,
Ted
http://news.morningstar.com/articlenet/article.aspx?id=811840

SCHD Is Ranked #4 In The (LCV) ETF Category By U.S. News & World Report:
http://money.usnews.com/funds/etfs/large-value/schwab-us-dividend-equity-etf/schd

Mark

This article compares and talks about the differences between the top 10 dividend ETF's including SCHD. For those interested:

https://seekingalpha.com/article/4080167-top-dividend-etfs?uprof=46&isDirectRoadblock=false

davidrmoran

No mention of NOBL and OUSA. An interesting analysis of how they parse their space, but all (I think, did not check in detail) are beaten by CAPE (yes, not notionally a div play per se).