FYI: Among investors, familiarity doesn’t breed contempt; it breeds comfort. And that can be dangerous.
Consider how employees save for retirement. Your salary already depends on the health of the company you work for. So putting part of your retirement money into your company’s stock is piling risk upon risk. Yet people do it anyway
Regards,
Ted
http://blogs.wsj.com/moneybeat/2016/07/29/your-401k-is-not-safe-at-home/