FYI: As we approach 2,000 ETFs listed in the U.S. (currently at 1,931) we have seen new funds offer a dizzyingly array of investment exposures, because all obvious pockets of the investment world have already been thoroughly covered.
From thematic ETFs that cover niche pockets of the market like drones and “Catholic values,” to a cavalcade of multifactor ETFs that have taken the term “smart beta” to a new level, there has been no shortage of ETF ideas.
And yet, even as we ask whether there are too many ETFs on the market—keep in mind there are 11,000 mutual funds—there is one ETF product that has come and gone in a relatively short period.
Regards,
Ted
http://www.etf.com/sections/features-and-news/not-every-good-investment-idea-works-etf
