FYI: Michael Batnick, the director of research for Ritholtz Wealth Management, takes a recent news article -- about an asset manager announcing he will equal-weight the S&P 500 as if it were a new strategy -- as an opportunity to point out that so-called “smart beta” funds are, usually, simply old-fashioned factor investing strategies given a facelift by the marketing department.
Regards,
Ted
http://wealthmanagement.com/print/blog/smart-beta-unmasked