FYI: Smart beta has emerged as one of the most exciting and hotly debated investment trends of the past 10 years.
Going by many different names—strategic beta, Fundamental Indexing, factor investing and others—smart beta is a
catchall term for rules-based, quantitative strategies that aim to deliver better risk-adjusted returns than traditional
market indexes.
Regards,
Ted
http://www.etf.com/sites/default/files/smart-beta-guide-043015.pdf
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