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Can Rivals Dethrone WisdomTree As King Of Currency-Hedged ETFs?

TedTed
in The Bullpen
FYI: Being first to market is mighty important for gaining traction in the cutthroat business of exchange-traded funds.

How important? Consider that the SPDR Gold Shares (GLD), the largest gold ETF and, for a brief time, the largest of all ETFs, beat rival iShares Gold Trust (IAU) to market by barely two months; GLD soared in popularity and enthusiasm for late-to-the-party IAU never caught up.
Regards,
Ted
http://blogs.barrons.com/focusonfunds/2015/04/22/can-rivals-dethrone-wisdomtree-as-king-of-currency-hedged-etfs/tab/print/
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