FYI: Much of the investment community have become enamored with alternative ways to slice and dice the indices. According to Morningstar, “Strategic Beta” accounted for 18% of total industry (ETP) assets at the end of 2013. However, while much of the attention is on the nomenclature- “smart” vs. “factor” vs “strategic,” perhaps the most important aspect is being overlooked; like all things investing, the product won’t to be the number one driver of returns, your behavior will.
Regards,
Ted
http://theirrelevantinvestor.tumblr.com/post/102977746523/its-investor-behavior-not-investment-behavior-that
