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APLS Sector Dividend Dogs ETF Is An Investment With Much Promise

FYI: The ALPS Sector Dividend Dogs ETF (SDOG) is one investment that I had heard of, but never fully researched until she brought it to my attention. This ETF was introduced just over two years ago and has since amassed over $800 million in total assets. With that quick success, the fund must have a unique strategy or compelling value proposition that makes it stand out above similar offerings in the category.
Regards,
Ted
http://www.thestreet.com/print/story/12860320.html

M* Snapshot Of SDOG: http://etfs.morningstar.com/quote?t=SDOG&region=usa&culture=en-US
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